The launch introduces a revitalizing wash day routine that delivers glass hair while repairing split ends and strengthening strands, brought to life through a campaign starring Bretman Rock, with hair by celebrity hairstylist Angel Gonzalez.

LOS ANGELES, Sept. 1, 2026 /PRNewswire/ — Rizos Curls, the award-winning Latinx-founded haircare brand dedicated to celebrating curls, community and culture, debuts the launch of the Gloss + Repair Collection. The new product line features the Gloss + Repair Shampoo, Gloss + Repair Conditioner, and Gloss + Repair Oil Serum, formulated with high-performing ingredients to repair damaged strands and restore healthy-looking shine to revive dull, color-treated hair.

Featuring 13+ vitamins and amino acids, Gloss + Repair is clinically proven to infuse shine, fight frizz and seal the look of split ends. Launching first exclusively at ULTA Beauty on August 23, followed by RizosCurls.com on September 1st, the collection expands the brand offering of a complete regimen for deep repair and salon-level shine.

Global creator, entrepreneur, media personality and longtime Rizos Curls fan Bretman Rock is the face of the campaign, bringing his signature tresses and expressive approach to beauty for the brand’s photoshoot & influencer gifting package. Renowned celebrity hairstylist Angel Gonzalez styled Bretman’s hair for the campaign, showcasing the collection’s ability to deliver high-shine results for all.

“Since day one, our mission has been to help everyone care for their natural texture. Gloss + Repair is our curl-centered take on the glass-hair trend and is rooted in my own experience of getting my hair colored and wanting products that supported my curls’ radiance,” says Julissa Prado, Founder and CEO of Rizos Curls. “This high-performance, silicone-free routine was created for anyone looking to repair damage from color, heat styling, and everyday wear. Whether you have sun-kissed waves or color-treated coils, we’re committed to creating innovative formulas that deliver top-tier ingredients, unbeatable performance and the juiciest curls.”

The Gloss + Repair Collection is powered by Hyaluronic Acid, Mango Extract, a Repair Complex, and more than 13 vitamins and amino acids to nourish, strengthen and visibly repair hair. These formulas help smooth the cuticle, reduce frizz, replenish moisture, and improve manageability while bringing dull, color-treated hair back to life.

Whether curls have been damaged from bleach, coloring services, heat styling, or everyday environmental stressors, Gloss + Repair takes hair to new, mirror-like levels. 

THE GLOSS + REPAIR COLLECTION
NEW! Gloss + Repair Shampoo ($22)
A nourishing shampoo that gently removes buildup while helping strengthen damaged strands, smooth the hair cuticle and restore healthy-looking shine without stripping moisture.

NEW! Gloss + Repair Conditioner ($22)
This ultra-moisturizing conditioner smooths, softens, and helps seal the look of split ends for hair that’s silky, strong, and full of shine.

NEW! Gloss + Repair Oil Serum ($23)
An innovative, silicone-free finishing oil that instantly melts into hair to smooth frizz, seals the look of split ends, and delivers mirror-like shine with a weightless, dry-touch finish.

The three new formulas join the bestselling Gloss + Repair Mask, launched in early 2026, to round out the complete repair routine designed to revitalize, strengthen and moisturize while helping curls, coils and waves look healthier than ever.

ABOUT RIZOS CURLS
Rizos Curls is redefining what it means to love your natural hair. Founded in 2017 by Julissa Prado, the award-winning hair care brand celebrates curls, coils, and waves with clean formulas that deliver frizz-free definition, effortless volume, and nourishing shine. Rooted in the three C’s – Curls, Community, and Culture – Rizos Curls is more than a brand, it’s a movement that empowers all hair types and textures to embrace their natural beauty with confidence. Today, the brand is available through leading retailers, including Ulta Beauty, Target, Nordstrom and Sally Beauty Mexico, and continues to redefine modern curl care through inclusive, results-driven innovation. To shop Rizos Curls, visit www.RizosCurls.com and follow Rizos Curls on Instagram at @RizosCurls, on TikTok at Rizos Curls and YouTube at Rizos Curls.

Contact: rizoscurls@chasencreative.com

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SOURCE Rizos Curls